MotorTrend celebrates 75 years of Hot Rod with five-city tour

(February 1, 2023) LOS ANGELES — MotorTrend Group has announced the 2023 HOT ROD Power Tour in celebration of HOT ROD’s 75th anniversary. The HOT ROD Power Tour Driven By Continental Tire will be heading south to Georgia, the Carolinas and Tennessee visiting five cities over five days in June.

As America’s largest traveling car show, more than 6,000 cars and trucks of all years, makes and models will be on display. The tour will feature over 1,000 miles of driving, with high-octane events such as drag racing, autocross and live entertainment.

For information or to register for the 2023 HOT ROD Power Tour, visit:

“HOT ROD culture has defined generations of automotive customization and in 2023 we’re going into our biggest year ever for our 75th anniversary,” said Editor-in-Chief John McGann. “The HOT ROD Power Tour is a must for enthusiasts and new car fans alike, as we commemorate our history, define our future and share what classic car culture has to offer today’s car enthusiasts. As we evolve in the digital era by offering audiences decades of historic content in the palm of their hand and expand our live events, we invite everyone to come together in what unites us all - our shared love of cars."
2023 HOT ROD Power Tour Locations:

    •    Day 1:  Monday, June 12 – Atlanta Motor Speedway, Hampton, Ga.
    •    Day 2:  Tuesday, June 13 – South Carolina State Fairgrounds, Columbia, S.C.
    •    Day 3:  Wednesday, June 14 – Rockingham Speedway, Rockingham, N.C.
    •    Day 4:  Thursday, June 15 -- zMAX Dragway, Concord, N.C.
    •    Day 5:  Friday, June 16 – Bristol Motor Speedway, Bristol, Tenn.
Founded in 1948, HOT ROD is the most recognized brand in the world of high-performance cars. This year will be a special year for the brand, with numerous events planned throughout the United States in honor of 75 years of elevating hot rod car culture.

In honor of its 75th anniversary, HOT ROD is now offering free access to more than seven decades of its prized archival content, including a digital version of every HOT ROD issue published prior to 2022. The digital archive contains more than 900 magazines totaling more than 128,000 pages of content, taking readers from the early days of organized racing on the dry lake beds through the horsepower wars of the ‘60s to present day, with features on new cars, new engines, and new trends just as they were covered by the leading authority on high-performance vehicles at the time.

Additional information about other upcoming HOT ROD 75th events will be shared by MotorTrend Group throughout the year.