Coca-Cola shows off its new fountain dispenser in 1934

(October 15, 2023) Coca-Cola introduced its first automatic fountain dispenser at the 1933 Chicago Century of Progress Exposition. Then to promote the machine Coca-Cola commissioned coachbuilders H. McFarlane & Company of Chicago to build a truck. The "sampling truck" for was built using a 1934 Dodge KH-23 truck chassis.

A number of the special-purpose trucks were then sent out to communities around the country to offer complimentary fountain-dispensed Cokes.

The photo at top from 1934 shows the truck in an unidentified neighborhood. A 1/43 diecast model can be purchased on line.