Chevy continues to grow and innovate the performance market


1967 Chevrolet C10 powered by the new Chevrolet Performance L8P crate engine

(January 2, 2025) DETROIT — General Motors and Chevrolet have been committed to the performance market for more than 60 years, beginning with the development of engine blocks, engines, transmissions, and other performance parts for enthusiast, hobbyist, and motorsports customers.

The Chevrolet Performance business continues to expand, with average growth of 7% a year since 2010, while adding 60 new products to the portfolio. Recent additions include the L8P and the 525 RLB crate engine derived from our popular CT525 circle track engine. We also updated the LSX 376-B15 engine this year, expanding product availability for customers.

Chevrolet Performance engines consistently rank above average in value and reliability, making us a trusted choice among trade experts seeking premium original equipment parts. GM takes pride in our product quality: In a recent survey, 73% of surveyed customers recognize the reputation for high brand standards and reliable post-purchase support.

"As we continue delivering innovative products and experiences in 2025 and beyond, we are excited to launch a new Chevrolet Performance website. The new site provides customers a simpler, crisper experience to learn about our performance engines and parts," said Jim Campbell, GM performance and global motorsports.

Key features of the new website include:

    •    Interactive user experience: A streamlined design that simplifies navigation, making it easier for customers to find the parts they need.

    •    Comprehensive product data: Detailed specs and insights, empowering customers to make informed decisions.

    •    Seamless access to support: Valuable tools for DIY enthusiasts, including installation guides, performance tips, and post-purchase support.

"At GM, our legacy in the performance market is built on six decades of innovation and passion. We are proud to empower our customers with high-quality performance parts that not only fuel their dreams but also enhance their driving experiences," said Campbell.

"Our commitment to excellence is reflected in our growth and the trust we have earned from enthusiasts and trade experts alike."